Dialing Up Experiences at Your Events

Dialing Up Experiences at Your Events Kelly Power, Natalie CiaralloAugust 23, 2023 This past week we were invited to speak on stage at the Candian Meetings + Events Expo – the largest running tradeshow and conference for meeting and event professionals in Canada. Our topic: Dialing up experiences at your events!  Here is a recap: […]

Proof Experiences @ Event Marketer Summit: 5 Key Event Industry Trends

Proof Experiences @ Event Marketer Summit: 5 Key Event Industry Trends Madison Holton, Natalie CiaralloMay 23, 2023 The Event Marketer Summit brings together B2B and B2C event marketing professionals from across North America. This month, we headed to Las Vegas to bring you the key trends bubbling up for 2023 and beyond. 1. Empathetic Innovation […]

4 Reasons Why Face-to-Face Experiences Are Essential to Successful Experiential Marketing

4 Reasons Why Face-to-Face Experiences Are Essential to Successful Experiential Marketing Lorne CooperbergApril 3, 2023 The past few years have caused the communications industry to rapidly evolve, especially as it relates to technology and the platforms we use to connect. With many of us feeling the effects of ‘Zoom fatigue,’ the demand for in-person events […]

Proof Experiences @ Money 20/20: Our Best In Show

Proof Experiences @ Money 20/20: Our Best In Show Lorne CooperbergNovember 2, 2022 After client activations at both Collision and Elevate, we wanted to see what was happening in the tech space on a global stage. So, we checked out Money 20/20 in Las Vegas. Money 20/20 is a fintech conference – it’s where the […]

Accessible Events: In-Person Accessibility

Accessible Events: In-Person Accessibility Proof ExperiencesJune 9, 2022 There is no going back, only forwards! In part two, Lola Bendana, Director at Multi-Languages Corporation, describes how the pandemic was a game changer for accessibility, motivating suppliers to further cater their services for accessible users. As we move back to in-person, we must continue to provide […]

Accessible Events: Awareness and Education

Accessible Events: Awareness and Education Proof ExperiencesJune 2, 2022 Awareness and Education is the first step to providing equal services for all, including those who have accessibility needs. In this video, Lola Bendana, Director at Multi-Languages Corporation, discusses how we can become more educated on the topic and walks us through important facts surrounding accessibility […]

Returning to Live & What We Know So Far

Returning to Live & What We Know So Far Kelly PowerMay 12, 2022 As we get into the thick of planning for live conferences & events, it is obvious that what attendees want to experience at these events has shifted dramatically in just a few short years. Here are some of our key takeaways so […]

New Year = New Optimism (Yes Optimism!)

New Year = New Optimism (Yes Optimism!) Mary Beth DenomyJanuary 26, 2022 New Year = New Optimism (Yes Optimism!) for Live & Virtual Events Covid complicated almost everyone’s holiday plans, however we are looking forward to the year ahead. Dare we say, even optimistic?! We can already see exciting emerging trends for 2022. Whether you […]

Experiential Marketing – The future looks bright!

Experiential Marketing – The future looks bright! Christine RossMarch 19, 2021 Last week marked a year since the Covid-19 pandemic shut down the country and it’s still difficult to truly comprehend all that has changed in our lives. Aside from the enormous human loss, many businesses have been irreversibly impacted. The experiential marketing industry, for one, came to a grinding halt with programs cancelled or put on hold […]